Are You Listening? Building Customer Experience Strategy Around Feedback Loops
May 10, 2017 ⋅ The Financial Brand
“It’s impossible to deliver exceptional experiences if you don’t understand people’s priorities, preferences and concerns. One credit union says they’ve found the secret to a Customer Experience (CX) strategy that shines, and it’s remarkably simple: just listen.
Petco, Rite Aid, Tiffany & Co., Caesars Entertainment and… Solarity Credit Union. Not typically a list of companies you would expect to see grouped together; one in particular stands out….”